Fortnite Mobile’s revenue reaches USD$15 million in just under a month. The invitation-only version was launched on the App Store first in mid-March, before the full version released earlier this Month. Why did it become so popular in just a short notice?
Not all people around the globe can play Fortnite Mobile. Those who have an iOS device are the ones that can play. Even before this month, this game only launches its invitation-only version. Despite that requirement, the game generated a total of USD$15 million gross revenue.
Fortnite Mobile’s invitation period consisted of two waves. The first wave generated USD$1.5 million in revenue in the first week. The second wave started on April 2nd.
Sensor Tower’s (an analytic group) data showed that during this period, the point of spending increased by 197%. It also generated USD$1.8 million per day. Tripling the amount where it generated during the first wave.
As of now, Fortnite Mobile sits in the top 10 grossing on iPhone in 23 countries around the world. This achievement is not as big as Clash of Clans or Candy Crush just yet. But without even launching on Play Store shows that it has the potential.
One of the very reason why the game generated so much revenue is because of its popularity in Twitch and Youtube. According to influencer marketing platform Matchmade, Fortnite is the most watched game on Youtube. Previously, it was Minecraft.
Not only on Youtube. On March 2018, the game officially passed League of Legends as the most watched game on Twitch. Plus, it broke other records such as more being the first game to have 8,000 channels broadcasting in March 2018 with an average of 159,306 and a peak of almost 860,000 concurrent users.
Chinese publisher Tencent doubles its profit in just three months, ending on December 31st, 2017. One of the causes is its mobile gaming contribution.
But what’s more interesting is that we haven’t seen any major eSports tournament that promotes the game. Fortnite and also Fortnite Mobile looks to be one of the hottest games for the next couple years. It’s about time Epic Games announces it’s eSport event, right?